We all know about the dominant power that Amazon possesses in the retail world. We are also well aware of how they use technology as a driver in delivering their online shopping experience. Well, the game is changing now and the playing field is being leveled for retailers, both online and offline. The fact is, the consumer’s shopping experience is now being transformed into a more immersive shopping experience. So, the time has come to help your retail customers get on board in building an immersive shopping experience of their own.
A perfect example of this is happening right now. As the official technology partner of New York Fashion Week (NYFW), Intel® is showcasing new immersive experiences and technology solutions that will help transform the fashion industry. From a reinvented runway viewing experience, to retail solutions that provide real-time analytics, to connected accessories, Intel’s presence at NYFW shows how technology is a welcome disruption in the fashion industry. For instance, an Intel® experience, powered by VOKE, creates a VR runway experience that virtually transports viewers from their couches right to the runway. Fans can access the experience by downloading VOKE’s GearVR app to use with a Samsung Gear VR headset or head to NYFW.com and participating designers’ websites for an immersive 2D offering.
The Game Changer for Retailers
Converging digital and physical capabilities are challenging retailers to reinvent the brick and mortar experience. For instance, you can install ByReveal’s platform on top of the Intel® Retail Sensor Platform to provide real-time data analytics about products and buying patterns. This combination is a one-of-a-kind, stand-alone pop-up retail store that you can install anywhere in 30 minutes. Edge to cloud Intel-based technologies further provide retailers with the ability to gain intelligence and act faster to optimize staffing, inventory and merchandising. The technology powers new services that differentiate them from their competition.
Intel® is enabling new ways to interact and experience digital content in our daily lives. This new experience is made possible by Intel® Xeon® processors that power high-performance, power-efficient computing platforms. These platforms integrate with Intel® Iris™ Pro Graphics for graphics-intensive applications; Intel® Quick Sync video for hardware-enhanced transcoding; and Intel® Graphics Virtualization Technology for flexible, secure remote application delivery. Everything your retail customers need to take advantage of this exciting new opportunity is available right now.
Intel® makes a wealth of market intelligence available to retail technology providers to capitalize now. This is the time to see just how easy it is for you to get your customers started on the path to the immersive shopping experience!
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